With the success of New Moon, Taylor Lautner has Hollywood buzzing about him resulting in two major Hollywood films. He is set to star as Max Steel and the recently announced Stretch Armstrong.
In an new interview with Hasbro CEO and “Stretch Armstrong” producer Brian Goldner, he mentioned that Taylor’s SNL hosting duties sealed the deal for him to cast Lautner.
“He is a real actor and it was so clear to us as we saw him in ‘Twilight.’ And we look for insights from every audience about where we should go with our brands, so when I saw my daughter and all of her friends go crazy for him, and then I saw the background that he was also this mixed martial arts expert in that ‘Saturday Night Live’ piece … that was the real deal.”
“He’s got a great fan following, literally generations of girls and grown women who think he’s great too,” Goldner said. “So you’ve got little girls, teenage girls, older women who like him, but also he’s a guy who knows how to kick some butt.”
“He’s an accidental superhero. Really what he is, is he’s going to be a guy much like himself,” Goldner explained. “A guy who knows mixed martial arts, a guy who is going off to college, a guy who’s trying to have a freshman year at college — something along those lines — and everything kind of ensues from there.”
He also didnt rule out the possibility of a Stretch Armstrong toys and games with Taylor’s face on it.
“We thought, ‘What a great character to take into 3-D, Stretch, because it not only informs the movie but can really inform the entire play of the movie,’ ” Goldner said. “You can imagine what Wii games can look like, you can imagine what toys can look like. You know, you can imagine so much of the fun of this movie that will be bringing it to life as a 3-D property.”
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