What better way for Summit to ring in the newest film in the saga with a one-night only re-release of Twilight on November 19th!
Wanting to capitalize on the teen vampire movie craze it stirred last year, Summit Entertainment is planning to re-release “Twilight” in more than 2,000 theaters on Nov. 19, the night before the arrival of the highly anticipated sequel, “The Twilight Saga: New Moon.”
Summit’s distribution executives have been in conversations with the nation’s theater owners about a one-night-only screening of “Twilight” at 9:00 p.m. or 9:30 p.m. just prior to the 12:01 a.m. showings of “New Moon.” Plans are just now being formalized, according to one person with knowledge of the matter, who said that exhibitors (who naturally have dollar signs in their eyes) are very high on the idea.
“Twilight” will likely wind up playing in many of the same theaters that will have those midnight screenings of “New Moon.”
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